GTM teams achieve efficient growth with tech enabled orchestration © 2022 Go To Market Partners, LLC. All rights reserved. Market and sell to ideal customers - Total Relevant Market (buyers that will find the most value with what you sell today) Lower your CAC with marketing spend targeting only qualified buyers Work the Buying Team not the lead Beat your competition to the deal with market intelligence and alerting Create relevant touch points based on buyer behavior Scale a proven sales motion across all reps Buyer intent traffic for software by category. Source: G2
Go-to-Market Macro Economic Impact Study Page 34 Page 36