GTM ROI Results in FY23 • 2x Known Visitors • 3x Unknown Visitors • 3,432 Accounts Engaged • 448 Accounts w/ 2+ Visitors • 32 Accounts w/ 2+ Visitors & 2+ Views • 644 Hours of Engagement • 1 Consistent Campaign Framework & Journey Ownership Strategy Journey 1 2 3 #GTMmadesimple