Clarity. Alignment. Team (C.A.T.) ● Why are we doing what we are doing? ● How are we going to do it? ● Who is going to do what? Leadership Rhythm ● Cadence and planning ● Goals & Accountability ● Meetings Approach GTM Dashboard(s) ● Calculate the potential revenue scenarios Employee Success ● People Ramps ● Enablement Ramps 8. Leadership & Management The care and coaching required to motivate, educate and enable your people
Unpacking the 15 Go-to-Market Problems Page 39 Page 41