@sangramvajre @sangramvajre Customer Retention Net Revenue Retention CAC LTV Reps Customers Revenue 65% 70% $10K $25K X 3,855 ~$15M 82% 100% $11K $52K 10x 143K $1.3B Before After They simplified their go-to-market! Went from inbound only to hundreds of outbound sellers. Serving a single persona “Marketing” with the same product. 2022 Results → $1.7B, 6000 Employees, 140K Customers, Growing 30% YoY