E n t e r p r i s e 1 0 0 1 + E m p l o y e e s S M B & S m a l l M i d - M a r k e t 0 - 2 5 0 E m p l o y e e s M i d - M a r k e t 2 5 1 - 1 0 0 0 E m p l o y e e s Future Quarter's Revenue W h a t a r e y o u p r e d i c t i n g y o u r r e v e n u e p e r f o r m a n c e t o b e n e x t q u a r t e r ? SMB & small mid-market companies are lacking confidence projecting to fall short on revenue goals this quarter . 69% Mid Market organizations are confident in their revenue planning and believe they will close near or above their target this quarter . 61% Key Takeaway: Larger businesses have activated recovery plans and are feeling confident in their ability to get back on track. Enterprise businesses tend to have more diversification of revenue or more cash on hand to support programs to motivate buyers. © 2022 Go To Market Partners, LLC. All rights reserved. 50 - 85% of Goal 61% 50% of Goal or Lower 8% 85+% of goal 28% 50 - 85% of Goal 32% 50% of Goal or Lower 6% 85+% of goal 61% 50 - 85% of Goal 15% 85+% of goal 85% 300+ companies responded Most enterprise organizations are confident in their revenue planning and believe they will close near or above their target this quarter . 85%
Go-to-Market Macro Economic Impact Study Page 29 Page 31