RevOps Your path to efficiency & predictability Owners of • Process • Data • Systems • Tech Stack • Metrics Strategy • How do we create repeatable processes? • How do we make sure our customer data is as clean as possible to determine what’s working for which segments and why? • How do we make our systems work the way they’re supposed to so we can create more predictable and reliable outcomes? • What metrics should we use to measure our success in the market? • Build coalition to unite GTM through data and execution Owners of • Process • Data • Systems • Tech Stack • Metrics Rev Ops Supports Sales Marketing CS Product Finance
Unpacking the 15 Go-to-Market Problems Page 36 Page 38